gas price war – you can have an impact

I got this email from a friend today:

( I know it’s Long but it makes sense!!! )

US gasoline prices from 1919 to 2007. Real and...
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This  was sent by a retired Coca Cola executive. It came from one of  his engineer buddies who retired from Halliburton. If you are tired of the gas prices going up AND they will continue to rise this  summer, take time to read this  please.

Phillip  Hollsworth offered this good idea.

This makes MUCH MORE SENSE than  the “don’t buy gas on a certain day”  campaign that was going  around last April or May! It’s worth your  consideration.  Join the resistance!!!!

I  hear we are going to hit close to $ 1.50 a litre by this summer and  it might go higher!!  Want gasoline prices to come  down? We  need to take some intelligent, united  action.

The  oil companies just laughed at that because they knew we wouldn’t  continue to “hurt” ourselves by refusing to buy  gas.

It  was more of an inconvenience to us than it was a problem for  them.

BUT, whoever  thought of this idea, has come up with a plan that can Really work.   Please read on and join with  us!

By  now you’re probably thinking gasoline priced at about $.99 is super  cheap.  Me too!  It is currently $1.30 at SUNOCO and ESSO for regular unleaded in Hamilton and Ottawa and climbing every week.

Now  that the oil companies and the OPEC nations have conditioned us to think that the cost of a litre of gas is CHEAP at $.87 to .99, we need to take aggressive action to teach them that BUYERS control the  marketplace, not sellers.

With  the price of gasoline going up more each day, we consumers need to take action.

The  only way we are going to see the price of gas come down is if we hit  someone in the pocketbook by not purchasing their gas! And, we  can do that WITHOUT hurting  ourselves.

How? Since we all rely on our cars, we can’t just stop buying gas.

But we CAN have an impact on gas prices if we all act together to force a price war.

Here’s  the idea: For the rest of this year, DON’T purchase ANY gasoline from  the two biggest companies (which now are  one), SUNOCO(PETRO CANADA ) and ESSO.

If  they are not selling any gas, they will be inclined to reduce their prices. If they reduce their prices, the other companies will  have to follow suit.

But  to have an impact, we need to reach literally millions of SUNOCO(PETRO CANADA ) and ESSO gas buyers.  It’s really simple to do! Now, don’t wimp out on me at this point…keep reading and I’ll explain how simple it is to reach millions of people!!

I  am sending this note to 30 people.  If each of us send it to at  least ten more (30 x 10 = 300) …  and those 300 send it to at least ten more (300 x 10 =  3,000)… and  so on, by the time the message reaches the sixth group of people, we  will have reached over THREE MILLION  consumers.

If  those three million get excited and pass this on to ten friends each,  then 30 million people will have been  contacted!

If  it goes one level further, you guessed it…..  THREE HUNDRED  MILLION PEOPLE!!!

Again,  all you have to do is send this to 10 people. That’s  all!

(If  you don’t understand how we can reach 300 million and all you have to do is send this to 10 people….  Well, let’s face it, you just  aren’t a mathematician  But I am, so trust me on this  one.

How  long would all that take?  If each of us sends this e-mail out to ten more people within one day of receipt, all 300 MILLION people  could conceivably be contacted within the next 8  days!

I’ll  bet you didn’t think you and I had that much potential, did  you! Acting together we can make a difference.

If  this makes sense to you, please pass this message on.  I suggest  that we not buy from SUNOCO(PETRO CANADA )/ESSO UNTIL THEY LOWER THEIR PRICES TO THE  $.79 RANGE AND KEEP THEM DOWN. THIS CAN REALLY  WORK.

In this blog, even though I have left the original email intact, it concerns me  naming specific oil or gas companies is courting the wrong kind of attention from these big corporations and I cannot endorse singling out one brand over another from which to purchase gas. On the other hand, without identifying one company over another, I think those of us who purchase gas regularly can shop more wisely, and perhaps effect a similar result.

Traffic Jam
via flickr, travel_aficionado

I recommend we always try to choose the least expensive brand, even if it means going an extra mile or so.


Another thing about this principle to consider, is that it should impact prices in all the products we purchase. Wait for sales, choose wisely, find the best compromise for yourself between price and quality, and pass that information along to friends, family, your children, your neighbours.

A third trend that seems to be attracting more and more attention is living more simply, with fewer ‘things’. Pause and think about what you’re purchasing. Do you really need to replace your electronic gadgets so often? Or your clothes? Your car? For that matter, look at what public services have to offer and take advantage of them when you can.

Can you downsize your house, grow some of your own vegetables or buy from local growers and manufacturers.

What would happen if all employees started to refuse to take their company provided cell phones, iPads or laptops home, impacting employer expectations that we are available for work 24/7?

What happens when we tell our local grocers we aren’t buying imported fruit and vegetables any more, especially when the same foods are grown locally?

How about more aggressive swap meets, trades, re-sell of products? Can we encourage re-cycling stores, small repair businesses, collection drives in our communities by influencing our civic governments to offer incentives to the local business people and workforce.

You can probably think of dozens more ways to have a better say over the cost of the products you buy, where they come from, and who sells them to you in your community.

However we the consumers choose to manage our purchasing power, I believe our most effective punch comes from numbers, as the original email suggests. Pass this blog on.

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1 thought on “gas price war – you can have an impact”

  1. Hi Wen.

    I went to a small city today by the name of Bancroft in Central Ontario. The distance between where I live (Minden) and Bancroft is 110 kilometers. In Minden and traveling east, the gas price was $1.34.9. In Haliburton, $1.37.9. In Bancroft, $1.41.9. All within 110 kilometers.

    Your suggestion bears a lot of merit. I am sending 10 (or more) emails to my friends making the suggestion you wrote. I hope more follow your advice.



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